Harnessing the Power of In-Depth Interviews in the Pharmaceutical Industry

In order to stay ahead of healthcare professionals’ needs, pharmaceutical companies must be proactive and agile in their approach.
Marketing isn’t based on assumptions

Customer persona interviews are a key tool in understanding your target audience and developing effective marketing strategies.
Customer In-Depth Interviews: Understanding Your Target Audience

By conducting IDIs, businesses can gain valuable insights into their target audiences.