Wholfe Customer Research & Development

Customer R&D | Take a Buyer Persona Workshop

How well do you actually know your customer?

Through a hands-on workshop, Alexander Snoek will inspire you to gain a deeper understanding of your customers.

Looking for more information:

Who is your customer

Why this Workshop?

Use Buyer Personas to maximize your marketing efforts

In this 4-hour workshop, we will work together to develop a detailed buyer persona that will help you understand your target audience better. Together, we will explore ways to target your marketing campaigns specifically to meet their needs, and ensure that your products and services are the best they can be.

Workshop | Persona

8 hours total
  • Buyer Persona
  • Main topics
  • Journey
  • 1 interview

Customer R&D

Who is this workshop for?

Marketing professionals

Creating a buyer persona can improve the effectiveness of marketing campaigns by targeting the right audience.

Small business owners

Can benefit from understanding their target audience and creating a buyer persona. It will help them make better business decisions and target their marketing efforts more effectively.


Start-ups can benefit from creating a buyer persona to improve targeting and reach their desired audience effectively.

Sales professionals

Sales teams can benefit from understanding the needs and pain points of their target audience, so that they can tailor their sales pitch to better resonate with potential customers.

Product managers

Product managers can benefit from understanding the needs and pain points of their target audience, so that they can create products that better meet the needs of their customers.


Creating a buyer persona can help improve your understanding of target audience, marketing, identifying new opportunities, aligning teams and product development. It provides valuable insights for informed decision making.

Overall, a "create a buyer persona" workshop is suitable for anyone who wants to understand their target audience better, and use that understanding to make better business decisions.

Wholfe Customer Research & Development

Vlaardingweg 62,
3044 CK Rotterdam
The Netherlands

Contact us

If you want to get some more information schedule a free consultation.

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